About us

I am Manuel Apalmo, owner and main photographer/editor of Lifting Media. I have more than 8 years of experience on photography & photo editing softwares. I am also a powerlifter currently competing within the -93kg class. Lifting Media was born when combining both of my hobbies, I thought to myself that powerlifting needs more exposure to make the sport more popular, and that is only achieved by media coverage. Likewise, powerlifting is a sport full of true emotion, and a lot of great memories are made on the platform. That is why I strive to create professional & high-quality media of these nice moments for lifters to look back and re-live such nice memories.